Mayesh's Blog

By Yvonne Ashton on 10/24/2014 9:35 AM
So many floral designers have an affinity for Coral Charm Peonies.  I think one of the many reasons we have come to adore this particular bloom is because the color changes throughout its blooming life – from a deep rich color to a airy cream/blush/pink color.  Maria of our Miami branch, took a few blooms home and created this great collage depicting the various colors of the Coral Charm peony.  Enjoy!
By Yvonne Ashton on 10/20/2014 6:59 PM
Meet Ali Dahlson.  Mayesh will be following Ali's journey as she enters the world of flowers.  With a degree in Interior Architecture and a passion for all things design, Ali has decided to explore a career as a florist.  What is it like to be a newbie?  What does it take to forge a new career in our industry?  Find out by staying tuned to Ali's story on our blog throughout the next year!
By Yvonne Ashton on 10/18/2014 6:22 AM

Looking for a variety to add to your arsenal of premium red roses?  Checkout Showtime Checkmate … coming to a local Mayesh near you!  This variety of red rose is known for its rich red color, large head size, opening fully in water, a 10 day vase life, long strong stems,  and healthy green foliage. 

Our Mayesh branches will be vase testing over the next couple of weeks, and I have contacted David Dahlson of our Miami branch to do a vase test for the blog.  Stay tuned!!

Contact your Mayesh rep to learn more and check them out!

By Yvonne Ashton on 10/17/2014 6:20 AM

I have been in talks with our purchasing team and we are going to work on ensuring that we are sharing more product information with you all.  Yay!  So my plan is to keep you up-to-date when new flowers are in season, become available, or at the end of their season.  Here is the first batch of information for your reading pleasure:

  • Heather “Carnival” Hot Pink will be available starting Monday and will only be available for 21 days.
  • Sandersonia is just starting and will be around until mid to late November.
  • Viburnum snowball green should be available for 3-4 more weeks.
  • We can officially say that Peonies have started.  Look for Coral Charm, Red Charm, Paula Fay (dark pink), Pink Pecher which are available now, with Festiva Maxima (white with crimson flecks) becoming available soon.  Our Chilean peonies will have a great availability through the end of December with available varieties changing over the course of the season and a very limited availability of basic colors through the end of January.
By Yvonne Ashton on 10/12/2014 5:15 PM

As originally posted in the 9/30/14 WF&FSA netWORK e-newsletter

BY JACQUE SIR LOUIS OF SMITHER’S OASIS

============================================

PICTURES WORTH 1,000 WORDS OR >70 MILLION USERS

With more than 70 million users and a popularity and user group greater than Twitter, Pinterest garners >80% women with most popular topics of food, fashion and weddings. With this user base, it pays to put effort into Pinterest and be prepared for your brides when they start sharing pin boards.

Tips for Pinterest (4-5 hours to begin, maintain weekly/monthly)

Creating a pin board will take you 2-3 hours to start, and to keep current, you should consider updating on a weekly, or at least monthly basis. The best reason to use Pinterest? It has more than 70 million users, is one of the top five social media outlets and the fourth largest topic? Wedding flowers. Want to know more about Pinterest and how it compares? So this invaluable resource skews heavily toward female buyers and is the perfect match for a wedding flower shop.

By Yvonne Ashton on 10/9/2014 6:24 PM
Early September, we announced our Mayesh Floral Fantasy Contest, awarding one lucky and creative customer the opportunity to design anything they wanted and a trip for two to Las Vegas for our Art in Full Bloom benefit!  We had no idea how well received our new contest would be, but it was surrounded by much excitement.  Due to our customers getting excited to participate, we thought it would be fun to open an internal contest to our Mayesh staff as well as we have many creative designers throughout our company.  Both sets of entries were amazing with so many brilliant design ideas submitted.  Choosing was difficult and the winners debated, but we are all excited to finally reveal our 2 Floral Fantasy winners – Korie Mulleadyand Noralyn Romak!!  Congratulations!  Read on to get the details of Korie’s and Nora’s fantasy designs as submitted to Mayesh!
By Yvonne Ashton on 10/1/2014 5:21 AM
In this edition of the Mayesh Product Showcase, Lisa will show us cool product that adds awesome textures and pops of color for all your fall floral designs. 

Featured product: green pepper berry, berberis, Garnet King chrysanthemum, bronze upright amaranthus, sunflowers, setaria, sorgum, red chili pepper, black chili pepper, pumpkin tree, bittersweet, crabapple, red clover, yellow asclepia, banksia, mandarine freesia and Fuego garden rose.
By Yvonne Ashton on 10/1/2014 5:21 AM

In his last installment as a Mayesh Design Star Finalist, Tony Medlock AIFD shows us how to build an armature out of contorted hazelnut branches. Without using a water source he builds impact by plugging in long lasting flowers and other product that will dry nicely over time. This armature is built to last... at least for a little while.

If you are #TeamTony, this is your last chance to support him by watching his video during the month of October!  And stay tuned, as next month our 2015 Mayesh Design Star winner will be announced! 

By Yvonne Ashton on 9/16/2014 5:56 PM

Here is another in a series of tips from the WF&FSA Marketing Toolkit.  The use of YouTube as a vehicle for marketing in business has become a major player in the social media arena. YouTube started as the brainchild of three former employees of PayPal who wanted to create a video sharing site where they could easily take videos and upload them to share with friends. YouTube began as a venture funded technology startup and was officially founded in February of 2005. In November of 2006, Google acquired YouTube. Currently, over 1 billion users visit YouTube each month and over 6 billion hours are watched each month on YouTube. This makes it one of the best catalysts of communications for marketing to your customers and potential consumers no matter the demographics. YouTube is being used in some way by the Baby Boomer Generation to the new Generation Z. It is a great way to market your products and services to them.

Want to get started? YouTube makes it quite easy! 

By Yvonne Ashton on 9/9/2014 4:13 PM
Jackson Vine, also known as Southern Smilax, is this month's Mayesh Certified Awesome Blossom. Perfect for wedding and events, Charity has some tips on how to purchase and how to care for this product.

Mayesh Bloggers


Yvonne Ashton

I plan on bringing our readers all things flora and fun, mixed with some serious posts about the flower business. I like to think of myself as pretty well-rounded - having passion for design (flowers, web, decor, etc.), marketing, photography, tech, and business. I'm a huge believer in continual education, so I'm always looking for new ideas and hope to share that journey with you!

View Yvonne Ashton's profile on LinkedIn

Sabrina Mesa

Hola! My goal for this blog is to help navigate the winding waters of the floral industry. We will have a lot of fun along the way of course. We will cover everything from recaps of shows across the world, tips and tricks, trends and of course those questions we all have but are too embarrassed to ask our sales rep. Have no fear Sabrina the Explorer is here!...with backpack, map and all *wink*

View Sabrina Mesa's profile on LinkedIn

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The Many Faces of the Coral Charm Peony
So You Want To Be a Florist? Meet Ali Dahlson
Wholesale Red Roses: Showtime Checkmate
Florist Marketing Toolkit Highlight: Pinterest
2014 Mayesh Floral Fantasy Contest Winners
Marketing Toolkit Highlight: Do You 'YouTube'?
2014 Art In Full Bloom
Art In Full Bloom 2014: Call for Artists
2014 Mayesh Floral Fantasy Contest
The Lonely Bouquet at Della's Maple Lane Florist
Mayesh Portland - Fall Open House & Design Show
WF&FSA's Florist Marketing Toolkit Highlight: Blogs
Open Call for Floral Industry Bloggers
Ranunculus and Anemones
White O'Hara Garden Roses
New Peach Rose - Wedding Spirit
2014 Mayesh Lonely Bouquet - The Bouquets
WF&FSA Florist Marketing Toolkit
Jessica Simpson's Wedding Flowers
Interview: Tony Medlock AIFD
Floral Dress for Costume Drama Competition